NEWS
SharpLight™ Receives European CE Mark for The Omnimax and FormaxPlus Aesthetic Platforms.
Rishon Le Zion, ISRAEL -- November 1, 2010 -- SharpLight™ Technologies Ltd., an innovative developer and provider of medical aesthetic devices, yesterday received CE mark for FormaxPlus and Omnimax platforms for medical use in face and body aesthetic treatments.
The OmniMax™and the FormaxPlus are cross-technological platforms that offer a vast range of applications in body contouring, skin rejuvenation and hair removal. The OmniMax™ combines 4 different technologies: Laser, Radio Frequency, Infrared and IPL (DPC). This unique combination of technologies into one treatment protocol enables treating different skin layers and dramatically shortens number of treatments needed to achieve results. The FormaxPlus™ integrates RF, IR and IPL (DPC) into one expandable platform and considered the highly effective solution for body contouring, skin rejuvenation and hair removal in terms of results and costs.
“Receiving the CE medical for our Omnimax™ and FormaxPlus™ is another step toward expanding our activities in the European market” Mentioned Amir Gal, VP of Global Sales.” We are extremely excited to announce the CE clearance, as practitioners today, especially in Europe that has gone through an economic crisis, are seeking a powerful cost effective solution for their clinics. With our platforms they can now offer their clients a wide range of treatments only by replacing a hand piece”.
The Omnimax™ and FormaxPlus™ applications have been tested in various countries and proven to be comfortable and easy to use, making the procedure short and appealing.
“Driven from a clinical background we always take into consideration both clinical results and business results.” Said Shlomi Ben-Avi, SharpLight CEO. “These two elements are critical for the success of an aesthetic clinic. With the Omnimax™ and FormaxPlus™ you can achieve both.”
About SharpLight Technologies
SharpLight Technologies develops products, services and knowledge for the medical and aesthetics industries. The company is a part of the American Laser Clinics group, a medical service provider with a large private chain of aesthetic medical centers serving more than 100,000 clients. This accumulated wealth of professional experience is the source for developing SharpLight’s unique products and toolkit. SharpLight™ provides solutions that increase business performance by means of technology and complete business concept.
August 2010: SharpLight appoints Amir Gal as Vice President of Global Sale
Rishon Le Zion, ISRAEL -- August 3, 2010 -- SharpLight Technologies Ltd., an innovative developer and provider of medical aesthetic devices, is pleased to announce the appointment of Mr. Amir Gal as Vice President of Global Sales of the company.
Prior to joining SharpLight, Mr. Gal served as Executive Vice President of Sales for Europe and Latin America at Syneron Medical, a developer and manufacturer of aesthetic devices, where he has established important strategic moves and expanded Syneron Medical sales activities.
Mr. Gal joined Syneron Medical from Ultrashape, a developer and manufacturer of non invasive fat reduction and body contouring solutions, where he served as Director of Sales for Latin America proving consistent record of success creating new high-growth business opportunities. His roles comprise 12 years of international diversified experience in sales, strategic planning and management of global accounts as well as medium to large scale operations.
Shlomi Ben Avi, Chief Executive Officer of SharpLight, welcomed Mr. Gal, saying “Amir brings with him a wealth of worldwide sales and business development experience in the medical aesthetic industry. I am confident he will successfully lead SharpLight’s sales and assist in taking the company to the next level.”
“I am keen to start working at SharpLight, especially at this time. SharpLight is a young and fast growing company with an enthusiastic team and innovative line of products” said Mr. Gal.” I see a great potential and am looking forward to working with the company’s partners and customers to generate mutual business benefits”
About SharpLight Technologies
SharpLight Technologies develops products, services and knowledge for the medical and aesthetics industries. The company is a part of the American Laser Clinics group, a medical service provider with a large private chain of aesthetic medical centers serving more than 100,000 clients. This accumulated wealth of professional experience is the source for developing SharpLight’s unique products and toolkit. SharpLight provides solutions that increase business performance by means of technology and complete business concept.
March 2010: SharpLight unveils solution for evolving clinics into total aesthetic centers at AAD 2010, Miami
SharpLight Technologies launched its new OmniMax™ all-in-one solution at the American Academy of Dermatology Annual Meeting in Miami Beach. OmniMax™ harnesses four powerful technologies in one expandable platform that includes laser, DPC, radio frequency, and infra red. The wealth of applications supported by these technologies delivers the conceptual change a clinic needs to gradually evolve into an aesthetic center.
Despite the tremendous growth in the types of energy-based devices for a myriad of aesthetic applications, most clinics are still based on the model where diverse energy sources are used as the sole therapy for various treatments. Stand-alone platforms are used for individual applications, requiring major investments when the clinic wants to expand its services and provide patients with new treatments. But all that is going to change, according to Mr. Shlomi Ben-Avi, CEO of SharpLight Technologies.
“OmniMax™ is the first commercially available system to offer a combination of laser, DPC, radio frequency, and infra red,” noted Mr. Ben-Avi. “Clinics need to evolve so they provide their patients with an integrated approach that covers a combination of services, including sought after treatments like body shaping, skin rejuvenation, and hair removal—all in one center.”
Not only is OmniMax™ enabling clinics to provide these combined packages, clinics can now grow naturally and evolve into more complete treatment centers, without being exposed to financial risk. By providing a platform that covers four advanced energy based technologies, practitioners can gradually expand their range of services to cover new levels of intensity or anatomical areas as their business matures.
This new approach also makes good business sense. Practitioners who currently work with only a limited number of applications can retain customers by offering them an enhanced range of services for all aesthetic needs. Moreover, by furnishing a single expandable hub capable of providing all treatments, OmniMax™ ensures that the clinic’s investment is fully exploited on an ongoing basis.
“Today’s medaesthetic patients seek a youthful and rejuvenated appearance rather than treatments for specific indications,” explained Ben-Avi. “They also need a one-stop-shop clinic that has the answer for all their aesthetic needs.”
Practitioners can now provide patients with superior results by offering a package that includes an array of treatments and combines different technologies at several levels of intensity. For example, enhanced results are achieved when wrinkle reduction is followed by skin tightening treatments.
”Comprehensive aesthetic results depend both on the experience of the practitioner as well as on the available technologies,” noted Dr. Betty Czajkowsky, SharpLight’s medical advisor. “Combined technologies have proven to be much more effective, especially when various skin imperfections need to be addressed as is usually the case.” For example, Intense Pulsed Light combined with Long Pulse Nd: YAG has shown to be very effective for skin rejuvenation.
More information about Beauty Forum is available at OmniMax product page.
April 2009: SharpLight launches Easymax hand piece at Hungary’s Beauty Forum
SharpLight official distributor is introducing its new, million-pulses, hair-growth retarding Easymax hand piece at Beauty Forum, Hungary’s largest beauty exhibition, held this year April 25-26 at Syma Event Hall in Budapest. Easymax uses an innovative technology that allows completely painless treatment, even on tanned skin. The hand piece is equipped with Contact Cooling, which eliminates the need for analgesic creams. SharpLight’s Formax and Formax 100 beauty stations will also be on display at Beauty Forum 2009.
More information about Beauty Forum is available at www.beauty-forum.hu
April 2009: Beamax and Formax Aesthetics Stations at Canada’s Esthetic Spa International
SharpLight Technologies will be presenting its Beamax and Formax Aesthetics Stations at Esthetic Spa International, to be held May 3‑4 at the North Building of the Downtown Metro Toronto Convention Centre, just a few steps away from Union Station at 255 Front Street W. We invite all our customers and friends to meet us at Booth 509 during all show hours. For more information about Esthetic Spa International, see www.spa-show.com.
